Microsoft's release of the new Zune HD may seem by some as a feeble attempt to jump on Apple's coat tails and try and scrounge up what few followers Apple has left behind. However, I see it as much more than that. Sure its touchscreen media player came a little late, and sure Apple's design of its products is second to none; but at the end of the day isn't it time for something new?
Thursday, May 28, 2009
Can the Zune HD do to the iPod what the iPod did to... well... itself?
Posted by Daniil Nikiforov at 1:05 AM 0 comments
Monday, May 25, 2009
Cutting Costs: Why Marketing?
While watching TV today, I saw a commercial for Bud Light which originally aired on the Oscars of the Advertising World; Super Bowl Sunday. The commercial is a pretty light-hearted one- a bunch of employees sitting around a conference table suggesting different ways to reduce costs until one guy suggests cutting out Bud Light from their meetings... and proceeds to get thrown out of a window. The idea is clever and the commercial is quite humorous, but after re-watching it I realized it carries a pretty somber message.
Posted by Daniil Nikiforov at 2:55 AM 0 comments
Friday, May 22, 2009
A New Perspective
I've been meaning to write one of these for a while now, and now here I am sharing with you my thoughts, ideas and the other stuff I come across daily. So without further delay, let's get this underway.
Posted by Daniil Nikiforov at 3:59 PM 0 comments
Labels: Marketing, New, Sustainable